Case study · Markham, Ontario · Sell side · Full-service condo sale

How Michael John Lau sold a Markham condo at 33 Cox Blvd in 6 days with a full-service team behind the sellers.

The sellers of Suite 928 at 33 Cox Blvd, a 2+1 bedroom, 2 bathroom condo, wanted to sell and plan their next move without stress. Price mattered, but so did having one team handle moving, staging, storage, contractors, marketing and timing. Michael John Lau analyzed the market, redefined the target buyer, revamped the marketing, staged the unit for the lifestyle of the buyers actually looking in the area, and sold it in 6 days.

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At a glance

The deal, in six lines.

Client
Condo owners planning their next move who wanted real advice and a team that could handle everything
Situation
Interviewed several agents; wanted a specific strategy for their unit and a stress-free process, not a cookie-cutter plan
Location
33 Cox Blvd, Suite 928, Markham
Property
Condo apartment, 2 + 1 bedrooms, 2 bathrooms, 973 sq ft
Timeline
Painted, staged and remarketed with every timeline aligned; sold in 6 days
Result
Sold in 6 days [($X list, $X sold)] to the buyer profile the staging and marketing were built around
Markham

What did the sellers actually want?

They reached out looking for real advice. They wanted to sell their condo and plan their next move with confidence. What mattered most was not just the price. It was having a full-service team that could handle everything without stress: moving, coordination, staging, storage, contractors, marketing and timing. That is a lot of moving parts for two people who are also trying to live their lives.

Markham

Why did they choose Michael over the other agents?

They interviewed other agents. What made the difference was the strategy: specific to this unit, built on market analysis, and backed by a commitment to continuous improvement, the Kaizen way. No cookie-cutter plan. No shortcuts. And a team that would bring in the right professionals and align every timeline, so the sellers were supported at every step instead of managing vendors on their own.

Markham

How was the target buyer redefined?

Michael started with the market. Who was actually buying 2+1 bedroom condos in this part of Markham right now, and what did they want the home to feel like? The answer shaped everything that followed. The marketing strategy was completely revamped, and the staging was designed to match the lifestyle of that buyer, not a generic one.

Markham

What moved the needle before launch?

Three things, done properly: strategic staging for the real buyer profile, a fresh coat of paint throughout, and marketing that made the unit stand out from everything else on the market. With the right professionals in place and every timeline aligned, the condo launched complete rather than in pieces.

Markham

How did it end?

Sold in just 6 days. This is what happens when preparation meets execution, and when sellers feel supported every step of the way. The sellers got their sale and their timeline, and could move on to planning the next chapter with the same confidence they started with.

The lesson

What should someone else in this situation know?

Preparation meets execution. That is the whole formula, and it only works when someone owns every piece of it.

If you are selling a condo and the idea of coordinating painters, stagers, movers and storage on top of the sale itself feels overwhelming, ask the agents you interview who on their team handles each piece. A specific plan for your unit and a team that removes the work from your plate is worth more than a promise about price.

Common questions

Questions people actually ask.

What does a full-service condo sale include?

Everything the sellers of Suite 928 wanted handled: moving, coordination, staging, storage, contractors, marketing and timing. Michael brought in the right professionals, aligned every timeline, and kept the sellers informed so they were never managing vendors themselves.

Why redefine the target buyer for a Markham condo?

Because the buyer who wants a 2+1 bedroom condo at 33 Cox Blvd has a specific lifestyle, and the staging and marketing have to speak to that person, not to a generic buyer. Michael analyzed the market, identified who was actually looking in this area, and staged and marketed the unit to match.

How did 33 Cox Blvd sell in 6 days?

Preparation met execution. A fresh coat of paint, strategic staging for the real buyer profile, and a completely revamped marketing plan launched together, so the unit stood out from the first day and serious buyers acted quickly.

Why did the sellers choose Michael over the other agents they interviewed?

The strategy was specific to their unit, not a cookie-cutter plan, and it came with a full-service team behind it. They wanted continuous improvement at every step, the Kaizen way, with no shortcuts, and a sale that did not add stress to their next move.

Work with Michael

A conversation is just a conversation.

If you are selling a condo and want one team to handle the staging, the painters, the movers and the marketing as well as the sale, call or text Michael at (416) 700-0286 or book a consultation.

Book a consultation Call (416) 700-0286

Michael John Lau is a licensed REALTOR® with eXp Realty, Luxury Division (License #4784577), serving Markham, York Region and the Greater Toronto Area. Case studies describe real transactions; client details are shared with permission and some identifying information has been withheld. Past results do not guarantee future outcomes, and every sale or purchase depends on the property, the market at the time, and the client's goals. Nothing on this page is legal, tax or financial advice.